MEET THE

FOUNDER

It all started when Natalie got ahold of her parent’s oversized camcorder as a kid and started making her own videos with her friends. Any school projects had to involve a homemade video which was really the birth of Natalie’s passion for talking to the camera!

Growing up with entrepreneur parents, Natalie was instilled with an innate hustle to run the show while also seeing the flexibility it offered her family as a child. With a passion to be an expert in the field, Natalie went on to get a Bachelor of Arts in Communication Studies, followed by a Masters in Communication Studies at Wilfrid Laurier University in Waterloo, Ontario. Still not fulfilled, she successfully obtained her MBA with a specialization in Marketing and Entrepreneurship, all whilst having 2 babies during the process!

Since graduating, Natalie has built a successful platform online (@natalie_adele) taking her passion for creating videos and organically turned it into a career sharing everyday life with her loyal followers and inspiring others to do the same. She has not only built a successful platform for herself online, she has helped several businesses launch, pivot, and succeed in growing their online presence.